40+ hours of custom research. 3 revenue bottlenecks identified. A complete VSL funnel designed for a product nobody in your space has built yet.
Video Walkthrough
Replace with Loom or Descript embed after filming
Hours of Research
Sources Analyzed
Customer Quotes Studied
Competitors Profiled
Revenue Bottlenecks Found
$7.14B prop firm market growing at 10.9% CAGR. FTMO acquired OANDA for $250M. Zero S&D educators positioned in this space. Full trend analysis and timing window mapped.
8 competitors analyzed in depth: ICT, Rayner Teo, Set and Forget, Prop Firm Academy, TJR, Phantom Trading, Duomo Initiative, Chris Capre. Pricing from free to $4,999. Gaps identified across all.
3 buyer avatar profiles built from 155+ real customer quotes across Reddit, YouTube, Trustpilot, and trading forums. Buying triggers, objections, and decision patterns mapped.
PTS voice profile extracted: serious, authoritative, institutional framing. No hype, no lifestyle. S&D zones and confluence as signature concepts. Never-say list documented.
A complete product and VSL funnel that nobody in S&D education has built yet. $297 prop firm challenge prep with risk management framework, backtesting templates, 30-day prep plan, and a private channel that bridges to your $97/month community. VSL script, landing page, email sequences, and ad hooks. All done-for-you.
Full offer staircase designed for PTS: Free ebook at the top, $59 foundations course, $297 prop firm prep in the middle, $97/month community as recurring. 200 members at $97 = $19,400/month recurring.
Education-focused Meta ads for a space with zero competitors. 10 ad hooks, 3 creative formats, $50-100/day starting budget. Before-and-after chart comparisons. Free ebook as lead magnet. Compliance-safe.
5-email welcome sequence (lead magnet to teaching to offer). 5-email post-purchase sequence (onboarding to community bridge). Every subject line, every email body. Ready to load into ConvertKit.
5 content scripts that drive traffic to the new funnel: YouTube long-form, IG Reels "Spot the Zone" series, blog SEO targeting prop firm queries, YouTube Shorts, and a documentary-style prop firm challenge.
Your existing content drives traffic to the lead magnet
Captures email, delivers immediate value, positions the method for prop firms
Nurture, teach, build trust, present the offer over 7 days
Evergreen video sales letter. Record once, sell forever. Testimonials + FAQ.
S&D Prop Firm Challenge Prep with 60-day money-back guarantee
Live zone analysis, trade review, accountability. Recurring revenue.
| Revenue Source | Conservative | Moderate | Aggressive |
|---|---|---|---|
| Existing courses ($59-$197) | ~$8K/mo | ~$12K/mo | ~$20K/mo |
| Prop firm prep ($297) | ~$15K/mo | ~$30K/mo | ~$60K/mo |
| Community ($97/month) | ~$19K/mo | ~$39K/mo | ~$78K/mo |
| Paid ads revenue | ~$15K/mo | ~$30K/mo | ~$60K/mo |
| Total | ~$57K/mo | ~$111K/mo | ~$218K/mo |
Conservative: 3% conversion, 200 community members, $50/day ad spend. Moderate: 5% conversion, 400 members, $100/day. Aggressive: 8% conversion, 800 members, $200/day. All projections based on PTS's real audience data (25K existing students, 786K social followers).
We will build your S&D Prop Firm Challenge Prep VSL funnel for free. Landing page, VSL script, emails, ad hooks. All of it. Custom for Pro Trading School.